Call Tracking & Pay Per Call
Call tracking and pay per call, on the same numbers you dial from
Put a number in a campaign and its callers go to the right buyer: by priority and weight, within each buyer's hours and caps, filtered by state, ZIP or IVR answers, or to whoever bids most. Every call is tied to the ad that drove it, priced, and paid out to its publisher.
Why it matters
What call tracking & pay per call does for your team
- 01
Routing plans with caps
Buyers' numbers, SIP addresses or your own ring groups, tried by priority and shared by weight, with hourly, daily, monthly and concurrent caps, hours and caller filters. A target that doesn't answer passes the call to the next.
- 02
Know which ad made the phone ring
Number pools swap a unique number onto your site for each visitor, so every call carries its landing page, UTM tags, keyword and ad click id. Send conversions back to Google Ads, Meta or any tracker.
- 03
Real-time bidding both ways
Ping buyers for a price before each call and route to the best bid, or let other networks ping you and buy their calls into your campaigns.
- 04
Publishers paid per call
Publishers are affiliates in Affiliatetrackingo: their qualified calls earn call commissions (flat, per minute or a share), paid with the rest of their earnings, and clawed back when a buyer returns a call.
How it works
- 1
Add buyers and targets
Their numbers or SIP, prices, caps, hours and filters.
- 2
Build a campaign
Routing plan, conversion rules, IVR, fraud filters, fallback.
- 3
Publish numbers
Static numbers per source or publisher, or a pool on your website.
- 4
Watch the money
Revenue, payouts, costs and profit by any dimension.
Spec sheet
- Priority and weighted routing with automatic failover
- Concurrency, hourly, daily, monthly and total caps
- Filters by state, area code, ZIP and IVR tags
- IVR steps: ask for ZIP or digits, set tags, branch, webhooks, route to buyers
- Whisper to the buyer before connecting
- Real-time bidding: outbound pings and an inbound bid API
- Dynamic number insertion with visit attribution
- Postbacks to Google Ads, Meta Conversions API and any URL
- Repeat-caller windows, block lists, anonymous and short-call blocking
- Buyer report links with returns, and buyer invoices
- Calls, revenue, payout and profit reports with CSV export
FAQ
Call Tracking & Pay Per Call questions
Does call tracking change how my other numbers work?
No. Only numbers you put in a tracking campaign route to buyers. Every other number keeps its own inbound settings, and tracking numbers are never used as outbound caller ID.
How are publishers paid?
Publishers are affiliates in Affiliatetrackingo. Each tracking number carries a publisher's referral code (and website callers are credited to the affiliate who sent them); qualified calls earn a call commission there and are paid with their other earnings.
What does a forwarded call cost?
Calls run on your own Twilio account at Twilio's rates: the inbound leg plus the leg to the buyer. Reports subtract that cost to show your profit.
Combo moves
Works great with
Try call tracking & pay per call today
Connect your Twilio account, import a list and start a parallel session in minutes. No desk phones, no downloads.