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DialerDay

Lead Priority & Call Cadence

Call the right lead next, as often as it deserves

Fresh leads first, callbacks on time, and no lead forgotten or hammered. Queue priority ranks every lead, and call-frequency rules make sure each one gets the attention you planned.

Why it matters

What lead priority & call cadence does for your team

  • 01

    Priority rules that fade

    Boost new leads pushed in live, never-dialed numbers, recent texters, tags, lead statuses or field values. Boosts for new leads fade over time so stale leads don't stay on top.

  • 02

    Minimum always hit, maximum never passed

    Set the minimum and maximum calls per lead per day, week and month. Leads behind their minimum are dialed first; leads at their maximum rest until the next period.

  • 03

    Callbacks in the lead's own time

    Book callbacks in the lead's time zone. The lead comes back to the rep who booked it, in whatever campaign that rep is dialing.

How it works

  1. 1

    Pick a cadence

    A simple retry rule, or steps by lead age that work new leads hardest.

  2. 2

    Set priority rules

    Start from the recommended rules, then add your own.

  3. 3

    Preview

    Rank a real campaign's leads with your unsaved changes. Nothing is dialed.

Spec sheet

  • Step cadences by lead age, each with its own dials, cooldown and mode
  • Speed-to-lead preset
  • Weighted score: fresh leads, best hours, reattempt spacing, priority, age
  • Retry delay by outcome and list recycling
  • Auto-dial or notify-only callbacks with grace minutes
  • Every dial counted, in the lead's own time zone

FAQ

Lead Priority & Call Cadence questions

Who gets called first?

Inbound callers waiting in the queue, then due callbacks, then leads that jumped the queue, then leads still owed their minimum calls, then everyone else by queue score.

Which time zone is a lead's?

The contact's own zone from GoHighLevel or your CSV, else their area code, else their GoHighLevel account, else your company default.

Try lead priority & call cadence today

Connect your Twilio account, import a list and start a parallel session in minutes. No desk phones, no downloads.